Small Business Saturday Has A LARGE Impact - Opportunity Detroit

Small Business Saturday has a LARGE Impact

When the excitement, sales, and heartbreak of Black Friday fade into distant memory, a new holiday takes its place. Small Business Saturday is this weekend, November 25. American Express first invented this day in 2010 as a celebration of local economy. In a few short years, the invented holiday has blossomed into a national movement! Sandwiched between Black Friday and Cyber Monday, this gives shoppers another excuse to get a head start on holiday shopping.

Why #shopsmall? Here are a few reasons!

  • Small businesses make up 99.6% of all businesses in the state of Michigan, yet receive none of the national acclaim of chain businesses.
  • Local businesses generate 70% more local economic activity per sq. ft. than big box retail.
  • Money spent at a local business generates 3.5x more wealth for the local economy compared to money spent at a chain-owned business.
  • Small businesses are more likely to support sustainable energy efforts.
  • It’s a great way to show support for the community!


The best place to spend Small Business Saturday is in one’s own neighborhood. Visiting a Coney Island across the block, dropping by a café, or buying some clothes from a local shop are all great places to begin.

If you’re willing to drive or take public transportation, Eastern Market is an excellent district for shopping small businesses. Not only will there be a full Saturday market going on, the streets surrounding the market are lined with small businesses. Grab a slice of pizza from Supino’s Pizzeria and warm your hands in DeVries & Co.  Every corner of the market is brimming with possibility, making it the center of a vibrant local economy!

Other parts of the city to shop in are Grandmont-Rosedale, West Village, Corktown, Midtown, and Downtown. A special addition to this year’s Small Business Saturday is the inaugural Downtown Detroit Markets! This is an adorable collection of small businesses and entrepreneurs that celebrate the holiday spirit in their cozy miniature shops. The markets can be found downtown at 1001 Woodward, Cadillac Square, Capitol Park, and Spirit Plaza.

For some more ideas, here are some of our favorite Detroit small businesses! This is by no means a comprehensive list. Every small business in Detroit is a valuable addition to the city’s growth!






Enjoy the official start of the holiday season, and celebrate the growth of the local economy that continues to gain steam in Detroit.

Which places in Detroit will you be visiting on Small Business Saturday? Let us know in the comments below!

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